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Friday, November 07, 2008
"Huh" Moments on Marketing

I came across a rather interesting video today (thank you Sara Masters!) that might help us look a little differently at some of our practices in the church, especially in relation to new members. This post from the Beyond Relevance blog shows the video "What if Starbucks Marketed Like the Church? A Parable." It sheds some light on what the experience of an un-churched person in a congregation may look like.

If you have any comments to share on this, I'd like to hear them. We might also talk about this at a meeting, maybe even next week!

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